H&N Express LLC.

The brand design mission is centered around conveying four essential values - speed, consistency, commitment, and coordination. We aim to establish a strong connection with our target audience by embodying these values in our brand design. Our design approach includes consistent lines in our letters to create a uniform look and a slope to convey movement and energy. We have also cleverly manipulated the negative space between the letters H to form an arrow, representing the importance of continuous progress and forward momentum.

Service

Brand Identity, Strategy, Printing

Client

H&N

Year

2021

Brand Color mission:
We Chose Red and Black as primary colors.
and Iceberg, Moon Raker, Manatee. indicates environmental differentiation that we can provide our services to our clients.
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Brand Background theme mission:
The theme deriving from the roads and the environments the drivers drive in from mountains, highways, etc.
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Brand slogan:
Jointly & Severally
as a trucking company, they deal with many facilities and positions. So they make connections with many sides ( Brokers, dispatchers, shippers, and suppliers). But they make work be done individually too. However, they can work in a group and individually.

H&N Express LLC.

Service

Client

Year

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